a daily look at what’s culture on the internet by jay julian cohenTumblr (3.0; @jaywho)http://jaywho.com/<iframe src="http://www.funnyordie.com/embed/1a2af1fab6" width="400" height="250" frameborder="0"></iframe><br/><br/><p>Kenny Powers. K Swiss. Blades. Bitches. #epic</p>http://jaywho.com/post/18131471700http://jaywho.com/post/18131471700Thu, 23 Feb 2012 10:39:44 -0500kenny powershilariousfunnyk swissads72andsunny“Traditional organizational structures are ill-equipped to meet the challenges of the digital age. While they can execute like a fine-tuned machine against core business goals, they generally consist of a series of silos—and digital is inherently integrated.”<br/><br/> - <em><a href="http://www.fastcompany.com/1817130/skunkworks-reorganization-and-other-tactics-to-excel-in-the-digital-age" target="_blank">Aaron Shapiro</a> via @fastcompany</em>http://jaywho.com/post/18071405892http://jaywho.com/post/18071405892Wed, 22 Feb 2012 10:12:43 -0500digitalanalogbusinessstructuressilos<iframe src="http://www.nowness.com/media/embedvideo?itemid=1893&issueid=1896" width="500px" height="315px" frameborder="0"></iframe><br/><br/><p>Epic Night LED Snowboarding. Need I say more? #awesome</p>http://jaywho.com/post/17720238526http://jaywho.com/post/17720238526Thu, 16 Feb 2012 14:13:06 -0500<img src="http://27.media.tumblr.com/tumblr_lzfugqCBY41qi0axho1_500.jpg"/><br/><br/><p>#swag</p>http://jaywho.com/post/17658290390http://jaywho.com/post/17658290390Wed, 15 Feb 2012 10:15:50 -0500<img src="http://30.media.tumblr.com/tumblr_lze4c60Tus1qd06pco1_500.png"/><br/><br/><p>Let’s talk about the Super Bowl advertising and celebrity appeal.</p> <p>The top three ads in terms of “earned media” (who knows how they actually calculated this) all had blatant celebrity rip-offs. The top two: a Ferris Bueller knock-off and a Seinfeld knock-off show that maybe this really was a year of zero creativity in terms of Super Bowl media. </p> <p>With stuff like GoDaddy’s trash, Kia’s “Let’s put everything we can possibly put into an ad that people like” Michael Bay homage, and even an Eminem follow-up by Clint Eastwood, all of the ads that we spent the year waiting for disappointed.</p> <p>Is it sad that so much of this advertising is trash? Not really. What’s sad is that we, as agencies, spend millions of dollars producing the trash when we have amazing ideas that cost a tenth of it that get scrapped every day.</p> <p>Ideas for web apps, for platforms, for new ways of generating revenue. These out-of-box (and when I say box, I mean TV advertising) ideas take more push. They take more work. When you want to do something someone has never done before, it requires actually doing something. And that scares people off. Let’s just remake Ferris Bueller instead. The TV-ad formula is so well internalized that it’s become a reflex.</p> <p>Even in previous decades of TV advertising, there were stronger integrated ideas. Stuff that the Super Bowl ad amplified. Here’s the thing: if you’re going to spend $3M for a :30s national media placement, you’d better do it with purpose larger than entertainment. Your brand’s purpose should be the idea. Not “Hey, what can we do to make people click on this a bunch of times.” Because honestly, what the hell does Ferris Bueller have to do with a CR-V?</p> <p>Coca-Cola’s live polar bear feed was a pleasure here. The interstitial ads weren’t much and didn’t do much but give you a smile, Coke’s brand purpose. They were understated— which in a sea of over-the-top, Motley Crue bullshit, was appreciated.</p> <p>The point here is that we as a country have sanctioned these ads. Year after year we’ve built hype around the Super Bowl advertising, forcing them to be the KIA ad we all saw and hated. In the search for the king of all epic content, we have jumped the shark. (And I won’t even mention Flava Flave.) </p> <p>Next year, I hope that we as agencies can think about what we’ll do for the Super Bowl a little more rationally, a little more strategically, and most of all, a little more like the smart, creative people we are. We are allowing hype to let us forget our responsibility of making really cool shit, not just what the focus group says it wants. </p>http://jaywho.com/post/17609391912http://jaywho.com/post/17609391912Tue, 14 Feb 2012 10:57:41 -0500advertisingsuper bowlrant<img src="http://25.media.tumblr.com/tumblr_lzdsx4KprX1qa79lmo1_500.jpg"/><br/><br/><p>The sorting culture on the internet kind of amazes me. </p> <p><a class="tumblr_blog" href="http://helloyoucreatives.com/post/17603814928/love-will-conquer-its-a-real-time-interactive" target="_blank">helloyoucreatives</a>:</p> <blockquote> <p>Love will conquer - It’s a real-time, interactive, 3D stream of tweets that mention the words “love” or “hate”.<br/><br/>The application collects geo-tagged tweets and maps them onto a 3D Earth.  Tweets are animated into a 3D structure whose properties are determined by variables such as the time the tweets were posted, how long the tweets are and whether the tweets mention love or hate.   <br/><br/>Users can browse the tweets by country to give them a snapshot of how much love (and hate) there is in that country.  Locations are pre-selected according to the volume of tweets coming from that location. <br/><br/>You can find Love Will Conquer here: <a href="http://www.lovewillconquer.co.uk" target="_blank"><a href="http://www.lovewillconquer.co.uk" target="_blank">http://www.lovewillconquer.co.uk</a></a> (Requires Google Chrome)</p> </blockquote>http://jaywho.com/post/17607542291http://jaywho.com/post/17607542291Tue, 14 Feb 2012 09:53:08 -0500<iframe src="http://player.vimeo.com/video/36167539?color=ff9933" width="400" height="225" frameborder="0"></iframe><br/><br/><p>GAVRAS— bien fait. M.I.A. All day. #badgirls </p>http://jaywho.com/post/17154275082http://jaywho.com/post/17154275082Mon, 06 Feb 2012 10:02:40 -0500M.I.Amusic videosromain gavrasart<img src="http://25.media.tumblr.com/tumblr_lxywdnlMIc1qzrbk9o1_500.png"/><br/><br/><p>Stop #SOPA. </p>http://jaywho.com/post/16062127371http://jaywho.com/post/16062127371Wed, 18 Jan 2012 09:46:54 -0500<embed type="application/x-shockwave-flash" src="http://assets.tumblr.com/swf/audio_player_black.swf?audio_file=http://www.tumblr.com/audio_file/15887853920/tumblr_lxukdfizHJ1qd06pc&color=FFFFFF&logo=soundcloud" height="27" width="207" quality="best" wmode="opaque"></embed><br/><br/><p>Just released this winter mixtape under my guise Swagasaurus Rex. Give it a listen before you go party. #swag</p>http://jaywho.com/post/15887853920http://jaywho.com/post/15887853920Sun, 15 Jan 2012 10:58:27 -0500mixtapedjother life<embed src="http://media.mtvnservices.com/mgid:cms:item:comedycentral.com:405890" width="400" height="225" type="application/x-shockwave-flash" allowfullscreen="true" allowscriptaccess="always" base="." flashvars=""></embed><br/><br/><p>Mike D + Colbert = Gangster Status</p>http://jaywho.com/post/15783225135http://jaywho.com/post/15783225135Fri, 13 Jan 2012 13:45:27 -0500<img src="http://24.media.tumblr.com/tumblr_lxpwokO7HF1qz4s3wo1_500.jpg"/><br/><br/><p>It’s official. I love out of home. </p>http://jaywho.com/post/15777289037http://jaywho.com/post/15777289037Fri, 13 Jan 2012 10:53:57 -0500<iframe src="http://player.vimeo.com/video/34813864?title=0&byline=0&portrait=0" width="400" height="225" frameborder="0"></iframe><br/><br/><p>Fotoshop by Adobé — Amazing. #hilarious</p>http://jaywho.com/post/15674883628http://jaywho.com/post/15674883628Wed, 11 Jan 2012 11:58:51 -0500videosfunnyphotoshopspoofsads<iframe src="http://player.vimeo.com/video/34595955?title=0&byline=0&portrait=0" width="400" height="225" frameborder="0"></iframe><br/><br/><p>In 2012, we’re starting a lit blog called the Broken Couch. This is our lead-up video. It’s been called “<em>Jules et Jim</em> for the Brooklyn Generation.” By a professor. A real one! I swear to god. We’re getting excited about it. Check the preview here. Hoping site goes live within the month. </p>http://jaywho.com/post/15619364478http://jaywho.com/post/15619364478Tue, 10 Jan 2012 09:46:43 -0500the broken couch<img src="http://26.media.tumblr.com/tumblr_lw1zanhI2W1r4vjq9o1_500.jpg"/><br/><br/><p>Dedication is everything. #swag</p>http://jaywho.com/post/14117691133http://jaywho.com/post/14117691133Mon, 12 Dec 2011 09:55:24 -0500adsworkpop-up shop<img src="http://24.media.tumblr.com/tumblr_lvycxbf2Od1qd06pco1_500.gif"/><br/><br/><p>Friday wrap-up. </p>http://jaywho.com/post/13977994841http://jaywho.com/post/13977994841Fri, 09 Dec 2011 15:00:46 -0500fridayawesomewheeliehaters<a href="http://www.buzzfeed.com/daves4/12-extremely-disappointing-facts-about-popular-mus">This is why I hate pop music (and you should too!)</a>http://jaywho.com/post/13836063795http://jaywho.com/post/13836063795Tue, 06 Dec 2011 15:02:50 -0500musicsuckspop musicdumbfunnyweird<img src="http://28.media.tumblr.com/tumblr_lvqvxpXxRc1qd06pco1_500.jpg"/><br/><br/><p>Lichtenstein at the Guggenheim. #classics </p>http://jaywho.com/post/13786896563http://jaywho.com/post/13786896563Mon, 05 Dec 2011 14:10:37 -0500artlichtensteinguggenheimawesome<iframe width="400" height="225" src="http://www.youtube.com/embed/oRh4fsQUwWk?wmode=transparent&autohide=1&egm=0&hd=1&iv_load_policy=3&modestbranding=1&rel=0&showinfo=0&showsearch=0" frameborder="0" allowfullscreen></iframe><br/><br/><p>@72andsunny proves again and again they are badasses when it comes to making content. </p>http://jaywho.com/post/13638250496http://jaywho.com/post/13638250496Fri, 02 Dec 2011 12:10:24 -0500adscall of dutyworkadvertisingawesome72 and sunny<img src="http://24.media.tumblr.com/tumblr_lvjb41F6pb1qd06pco1_500.png"/><br/><br/><p>Nice to know that the music I listen to is considered “Alternative” by the Grammy’s. </p>http://jaywho.com/post/13593379374http://jaywho.com/post/13593379374Thu, 01 Dec 2011 11:57:37 -0500weridfunnygrammysdumb<img src="http://29.media.tumblr.com/tumblr_luvue0K5bf1qibuduo1_500.jpg"/><br/><br/><p>There’s something about a level of imperfection and humanity that brands seem to miss…</p>http://jaywho.com/post/13590127401http://jaywho.com/post/13590127401Thu, 01 Dec 2011 09:48:55 -0500advertisinggrafittibillboardsooh